Personal Metaphors as Motivational Resources: Boosting Anticipated Incentives and Feelings of Vitality Through a Personal Motto-Goal
Motto-goals describe a desired mind-set and provide a person with a guiding principle of how to approach a personal goal or obligation (e.g., with the inner strength of a bear I am forging ahead).We propose that motto-goals can be conceptionalized Coffee Maker (Glass Carafe) as individually created metaphors and that the figurative, metaphorical la